|Jan Vidar Haukeland, Petter Dybedal, Iratxe Landa-Mata, Frants Gundersen, Knut Bjørn Stokke
|ISBN (digital version):
The tourism industry in Hallingdal region was hit severely by Covid-19 in 2020, as the decline in the number of guest nights was significant in March-June, in August and in November, mainly as a result of the loss of foreign visitors. Still, a marked upswing was noticed in domestic commercial guest nights during the schools’ summer holidays. The use of cabins as well as sales of private cabins grew in 2020, and the retail trade therefore increased its overall turnover up to end of August. The pilot study identifies important research questions due to the pandemic; i.e. the long-term effects on the region’s economy and employment, Hallingdal’s post corona position compared to other tourism areas, economic side effects of investments in infrastructure for nature-based tourism activities, opportunities represented by increased use of private cabins, changes in the demand for nature-based activities and experiences, and the tourism companies’ innovations and adaptations in the wake of the crisis.